Privacy Policy
Information Collected
This privacy policy applies only to information collected on the Site and does not apply to information collected by Bmbridal through any other means. We collect two types of information from visitors to the Site: (1) Personally Identifiable Information; and (2) Non-Personally Identifiable Information, such as your IP address or cookies.
(1) Personally Identifiable Information
“Personally Identifiable Information” is information that identifies you personally, such as your name, date of birth, address, telephone number, email address, or company name. Bmbridal collects and stores the personally identifiable information that you have admitted to us. Here are some examples of the manners in which we may collect your personally identifiable information on the Site:
- We may collect your name, address, email address, telephone number, and/or fax number when you register for or create an account;
- We may collect your email address, first and last name and zip code if you sign up for an online newsletter;
- We may collect your name and email address if you contact us with an inquiry;
- We may collect your first and last name, date of birth and email address if you choose to participate in a contest or sweepstakes;
- We may collect your first and last name, your address, and your credit card and billing information if you make a purchase of a product or service.
(2) Non-Personally Identifiable Information
“Non-Personally Identifiable Information” can be technical information or it can be demographic information, such as your age, gender, or interests. Non-personally identifiable information does NOT identify you personally. Here are some examples of the non-personally identifiable information that is collected via the Site:
- Internet Protocol (IP) Address: Your IP address is a number that lets computers attached to the Internet know where to send you data—such as the webpages you view.
- Cookies: A "cookie" is a small text file that may be used to collect information about your activity on the Site.
- Web Beacons: “Web beacons” are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users.
Use of Information Collected
We use your personally identifiable information that is collected on the Site primarily for the following purposes:
- To deliver services, such as newsletters, events, training or software that you request or purchase;
- To alert you to special offers, updated information and other new services from Bmbridal, or other third parties, or to forward promotional materials;
- To complete a transaction or service requested by you;
- To fulfill the terms of a promotion;
- To ensure the Site is relevant to your needs;
- To help us create and publish content most relevant to you;
- To notify you about a material change to this privacy policy or the Terms of Use, if necessary;
- To allow you access to limited-entry areas of the Site.
Sharing and Disclosure
We may share or disclose your personally identifiable information in the following instances:
1. Service Fulfillment: To fulfill a service to you. For example, if you purchase an item, we may share your information with shipping agencies.
2. Strategic Partners: To unaffiliated third-party marketers and other entities that we believe provide products or services that may be of interest to you.
3. Third Party Service Providers: To third party agents, affiliates, and contractors who help us manage our business and the Site.
4. Legal Compliance: To respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights.
Legal Basis for Processing (EEA)
If you are located in the European Economic Area (“EEA”), our processing of your personal information will be based on the following:
- Consent: To the extent that you have given us your consent for the processing.
- Contract: Where the processing is necessary for the performance of a contract to which you are a party.
- Legal Obligation: Where we need to comply with a legal obligation.
- Legitimate Interests: Where processing is necessary for the purposes of the legitimate interests pursued by us or by a third party.
Security Measures
No data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us and you understand that any information that you transfer to Bmbridal is done at your own risk.
Bmbridal sends firewalls to protect your information from unauthorized access, disclosure, alteration, or destruction. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered or destroyed by breach of such firewalls and secure server software.